Capvis invests in the leading CRM and CTMS software provider BSI

Capvis joins forces with BSI Business Systems Integration AG and supports the management team in continuing to develop the company. The customer-oriented growth strategy will be further enhanced through additional investments in the product range. The existing founders, management team and staff will remain invested in BSI.

The Capvis Equity V LP fund advised by the Swiss investment company, Capvis AG, is in the process of acquiring a majority stake in the Baden-based firm BSI Business Systems Integration AG, a customer relationship management (CRM) software solution provider that operates primarily in Switzerland, Germany and Austria.

The BSI team, led by Jens Thuesen, Christian Rusche and Markus Brunold, remains fully invested and will continue its successful work in collaboration with Capvis.

Smart omni-channel software for CRM & marketing automation, and CTMS

For over 20 years, BSI has supported companies in their digitisation processes and consistent customer-centric approaches. The company provides scalable and innovative software solutions “made in Switzerland and Germany” while supporting its customers in implementing and using these solutions.

In addition to CRM and marketing automation platforms, BSI also provides software solutions for life sciences, e.g. the very successful clinical trial management software (CTMS), for an international clientele. All solutions are available on-premises or in the Cloud, with full software and data storage in Swiss or German data centres.

Some of the most demanding users, primarily in the banking, insurance, retail and life science sectors, already rely on the software and the BSI team. BSI has proven its ability to meet the challenges of hundreds of complex processes, thousands of users, millions of customers and seamless integration into existing business and IT landscapes.

Markus Brunold, CEO of BSI, states that, “Our solutions combine the very best of CRM and marketing automation to create a perfect customer journey across all touchpoints. As a genuine full-service provider, we cover the entire value chain, from consulting through implementation to operations.”

Focus on growth and innovation

“Following a record year in 2019 (5.6% increase in sales to CHF 58.6 million) and an excellent first half-year 2020, BSI enjoyed its highest ever capacity utilization (+7% compared to the first half of 2019). BSI and Capvis will continue to build this success story further. The strong network brought by Capvis will enable us to accelerate growth and enhance our software offering”, explains Jens Thuesen, the founder of BSI. The BSI management team is looking forward to its future alongside Capvis: Christian Rusche, CPO of BSI, adds: “We selected Capvis as a partner because we want to invest in innovation and growth together: Following BSI Studio and BSI Brains, we will shortly be launching two additional products as part of our BSI Customer Suite.”

According to André Perwas, Partner at Capvis: “We were impressed by the broad customer base, the strong market position of the software and the entrepreneurial culture at BSI. We are pleased that the founder and management team chose Capvis as their partner to continue the successful growth of BSI.”

The parties have agreed not to reveal the financial details of the transaction. Completion of the transaction is still subject to approval from the relevant authorities.

Date